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MaxEXP Announces New Enhancements and Feature

Enhanced Ratings & Reviews  Word of mouth has always been deemed as the most powerful form of advertising. Today it still holds true the only difference is how much easier it is to spread the...

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Consumer Search Engines are Key for the Holidays

As we approach the busiest online shopping season it is imperative that you are doing all you can to bolster shopping engine search results for your products. Savvy online shoppers look to consumer...

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Smart, Secure Online Holiday Shopping

As the holidays approach, many people will take to their computers to shop for online deals and the best gifts. As more consumers look to cyber stores for the holidays it is more important than ever to...

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Google Analytics in Real-Time

Have you checked out Google Analytics new Real-Time reporting yet? Currently still in BETA release, this development could prove to be platform’s biggest update in the history of the product. Real-Time...

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Don’t Count Out January - Benefit from Your Post-Holiday Shoppers

The holidays may be gone but the shopping is not over yet! Consumers that do a majority of their shopping after Christmas has doubled over the last year. Many of them are armed with gift certificates,...

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Build on Your Holiday Success in 2012

Now that the holidays are over, and the decorations are down, it's time to set your sights on building off your seasonal success. Traffic volume and email lists have likely grown, and it's up to you to...

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Spruce Up Your Website for Spring Sales

With warm weather just around the corner now is a great time to spruce up your online store with a little Spring-cleaning. Here are some ideas to get you started on now so you’re ready to roll come...

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Are You Prepared for Google's Next Big Change?

You've managed to keep up with changing names, requirements and growth in traffic volume. From Froogle, to Google Base, then Google Product Search and the synonymous Google Shopping, you've hung in...

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Maximize Holiday Sales with MaxEXP

With major holidays a few short months away, now is the time to start preparing your website to take advantage of the annual spike in online holiday traffic. According to comScore, in 2011 the online...

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Is Your Email Database Ready for the Holidays?

Now is the time to prep your email database for the holidays to make sure your get the most from your eblasts going into the busiest online shopping time of the year. We've put together a list of...

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Free Shipping Offers Increase Holiday Sales

When determining where to make their online purchases, free shipping was far and away the deciding factor for consumers in the 2011 holiday season. Free shipping is also expected by most shoppers...

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Get Creative with Your Website this Season

As we approach the busiest shopping season of the year, you can expect an increase in traffic, including unique shoppers, to your site. To get into the spirit of the season, you may want to consider...

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Tis the Season of Giving Special Offers for Better ROI

To encourage sales and increase conversions this shopping season you may want to consider giving back to your customers. We come up with a few ideas to reward your customers so they purchase from your...

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Tips to Get Your SEO Holiday Ready Now

It's not too late to get your holiday SEO strategy on track so you can make the most of your efforts this season. We've got some tips to help you "wrap" it up in time for the holidays. Promote Your...

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Creating Customer Loyalty

Know Your Advantages:All businesses must ensure that on top of gaining new customers, they maintain existing customers. An ecommerce business has obvious marketing advantages. Customers don’t have to...

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Optimizing Your Subject Line

Businesses have a variety of options when it comes to writing emails customers will want to read and act on. You may have noticed the trend in your inbox with some emails containing non-alphanumeric...

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The 5 Most Important and Easiest Ways to Help Prevent Email Unsubscribes

Below is a list of some typical email system issues that cause people to unsubscribe from an email list and simple ways to resolve them:  Inconsistency: If you maintain an emailing schedule, customers...

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New Tech This Week

From pay-per-gaze to spray-on energy, the world seems to be changing at an ever-faster pace. Here are a few topics for discussion in the snack room this week:  Pay-Per-Gaze, the New Pay-Per-ClickAlmost...

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eCommerce 101

No matter what your business model, understanding these four questions and thought-provoking discussion points will benefit your company. From SEO to Reputation Defender, from Analytics to A/B Testing,...

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Testing and QA

The corner stone of an effective e-commerce operation – or for that matter any software related operation, is efficient and precise testing and Quality Assurance. When performed competently Quality...

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